Discover what’s inside Dorna
Bringing direction and harmony to the most exciting racing spectacle on the planet
Dorna Sports is the exclusive commercial and television rights holder of the FIM Road Racing World Championship Grand Prix (MotoGPTM), along with the MOTUL FIM Superbike World Championship (WorldSBK), the FIM CEV Repsol, the Idemitsu Asia Talent Cup and the British Talent Cup. Dorna has also been co-organiser of the Red Bull MotoGPTM Rookies Cup since its inception in 2007, and in 2019 adds the FIM Enel MotoETM World Cup to its racing portfolio.
Founded in 1988, Dorna Sports took over the running of the MotoGPTM Championship in 1991, which has now passed its 70th year after beginning in 1949. Based in Madrid, Spain, with subsidiaries in Barcelona, Rome and Tokyo, the company, as a leader in sports management, marketing and media, has seen continued growth over the years; expanding its focus from solely MotoGPTM to include other leading motorcycle racing championships across the globe.
The expansion of the Dorna Sports racing portfolio has helped to create synergies throughout all championships in principal markets around the world, aiding not only in the promotion and running of events but also continually attracting and developing new riders, manufacturers, and brands.
In addition to the fundamental business of racing motorcycles, Dorna Sports also markets Ad-Time; a rotating LED advertising board system used in sports such as football (soccer), volleyball, baseball, and basketball. Spain and Japan are the core markets for Ad-Time.
The company’s principal shareholders are funds managed by Bridgepoint Capital and The Canadian Pension Plan Investment Board.
In addition to its motorcycle racing business, Dorna Sports also markets Ad-Time, a rotating LED advertising board system used in sports such as football (soccer), volleyball, baseball and basketball. Spain and Japan are its core markets.
The company’s main shareholders are funds managed by Bridgepoint Capital and The Canadian Pension Plan Investment Board.
The sports management, marketing and media company has seen continued
growth over the years
The core elements and values of Dorna’s championships are widely recognised by millions of fans.
Dorna takes social responsibility very seriously, seeking to act for the benefit of wider society. Here the motivation is to maintain a sustainable balance between economic goals and the world’s natural ecosystems, whilst also seeking to improve the health of millions of individuals.
Two Wheels for Life and MotoGPTM
Saving lives in Africa
Two Wheels for Life, the official charity of the MotoGPTM World Championship, holds fundraising events around the world for programmes that enable health workers in rural Africa have access to reliable motorcycles and ambulances to reach even the more isolated communities. This has resulted in millions of people getting the lifesaving healthcare they need, often for the first time in their lives.
Safe and Green
Keep it Shiny and Sustainable
KISS is an enviromental programme launched by the Fédération Internationale de Motocyclisme (FIM), and stands for “Keep it Shiny & Sustainable”. Its FIM Enviromental Ambassadors, Valentino Rossi and Marc Marquez, are among just some of the MotoGPTM personalities campaigning for a greener and safer race weekend. Supported by Dorna and IRTA, KISS aims to involve the public in initiatives that are both environmentally and socially sustainable.
Meet our team
An experienced multinational team of 280 full-time employees, with a further 300 part-time professionals during peak work periods, are the basis of Dorna’s continued success.